SearchMonster
作者:sky 日期:2011-08-08 12:19:54
Google addurl : http://www.google.com/addurl.html
Yahoo addurl : http://search.yahoo.com/info/submit.html
MSN addurl : http://beta.search.msn.com/docs/submit.aspx
Yahoo addurl : http://search.yahoo.com/info/submit.html
MSN addurl : http://beta.search.msn.com/docs/submit.aspx
Optimising Businesses Online Using Twitter
作者:sky 日期:2011-08-07 15:09:37
A couple of weeks ago I posted a blog called ‘Social Network: Snog, Marry, Avoid?‘ in which I highlighted some of the potential pro’s and con’s that become apparent when a social network is used to promote a business. I thought it might be valuable to revisit some of the concepts addressed in that article in more detail; specifically Twitter and its value as an Inbound Marketing tool.
As someone who admittedly isn’t the most business savvy person in the world, Inbound Marketing does sound dangerously like corporate jargon – but it really is quite a simple concept. It is the practice of reaching out to potential business clients, or market leaders through a number of methods, including producing high quality content. This is the opposite of Outbound Marketing (or push marketing), which is focused on pushing people towards a business through techniques such as cold-calling.
Analogy time…
As someone who admittedly isn’t the most business savvy person in the world, Inbound Marketing does sound dangerously like corporate jargon – but it really is quite a simple concept. It is the practice of reaching out to potential business clients, or market leaders through a number of methods, including producing high quality content. This is the opposite of Outbound Marketing (or push marketing), which is focused on pushing people towards a business through techniques such as cold-calling.
Analogy time…
Ofcom Report Gives Insight Into Smartphone Usage
作者:admin 日期:2011-08-06 14:02:30
A report by regulations giant Ofcom has shown that a third of UK adults now use a smartphone. The most popular handset is the Apple iPhone, however according to the report is seems teenagers prefer RIM’s Blackberry handsets.
A key factor noted in the report was that due to the increased amount of people using smartphones, mobile internet use had risen dramatically. The most visited site was Facebook, with 43 million hours being spent logged into it during one month (December 2010).
Another stat from the report claimed that only 42% of adult females owned a smartphone compared to 58% of males, however amongst teenagers the stats changed radically with only 48% of boys owning a smartphone compared to 52% of girls.
The report also looked at overall uses of the internet, it based it’s analysis on a cross-section of 2481 adults who use broadband services.
The most popular tasks were e-mail (89%), online banking (61%) and television (45%).
A key factor noted in the report was that due to the increased amount of people using smartphones, mobile internet use had risen dramatically. The most visited site was Facebook, with 43 million hours being spent logged into it during one month (December 2010).
Another stat from the report claimed that only 42% of adult females owned a smartphone compared to 58% of males, however amongst teenagers the stats changed radically with only 48% of boys owning a smartphone compared to 52% of girls.
The report also looked at overall uses of the internet, it based it’s analysis on a cross-section of 2481 adults who use broadband services.
The most popular tasks were e-mail (89%), online banking (61%) and television (45%).
